![]() Preparing short-term and long-term forecasts, reports, and analyses on product sales.Defining the objectives for product marketing communication.Calling on customers with field salespeople to evaluate sales call results and assessing product market data.Gauging market competition by comparing competitors’ products with those of the company.Working in liaison with marketing, sales, engineering, and support to ensure the fulfillment of business case goals and customer satisfaction.Reviewing product specifications and requirements and evaluating new product ideas.Providing insights and perspective on product portfolio planning.Specifying the research needed to gather market information for determining and representing the needs of customers. ![]()
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